premium bag design
As design director for leading premium brands, I help create collections that strengthen market presence and drive growth. My focus is bags and accessories that enhance brand identity - from travel pieces and leather goods to technical packs and everyday essentials. Twenty years directing projects across premium lifestyle, travel, and professional spaces provides unique insights into creating products that resonate and succeed. This cross-sector perspective helps brands uncover distinctive opportunities and create lasting value.
elevate your brand’s story
I partner with brands to develop focused collections that resonate with their audience and perform in the market. This means spotting authentic opportunities, setting clear design direction, and guiding development from initial concept through final launch. Whether refining existing collections or creating new product categories, my approach ensures accessories strengthen your brand while meeting business objectives. When you need experienced design leadership to move your brand forward, let's talk.
Brands we’ve worked with
